Technical SEO: How to Do It the Right Way
If you’re running a website, it’s important to ensure you’re doing everything possible to optimize it for search engines. This means ensuring that your site is technically sound and following all the best practices for SEO. If you need assistance with your SEO, PPVW is the right choice. They always put the client first, and their team of expert SEO consultants can help you improve your website’s performance in search. And this blog post will walk you through the basics of technical SEO and show you how to do it the right way.
Make Sure Important Pages Are Crawlable
The first step in any technical SEO audit is to check that all of the most important pages on your website are crawlable by search engine bots. If you find any pages that are not crawlable, you’ll need to fix the errors causing this. Once you’ve done that, you can submit those pages to Google using the Fetch as Google tool in Search Console.
Avoid Long Redirect Chains
Redirect chains happen whenever there are many redirects between the starting URL and the destination. This can happen when a page is moved, and the URL is changed, but another change is made later, and the URL is changed again. Each time this happens, it creates an additional redirect. Long redirect chains can hurt your website. Each redirect adds additional time to the load time, and if there are too many redirects in a chain, it can slow things down.